Support us
The attainment gap emerges very early – it’s measurable in babies as young as 9 months.
And sadly, evidence shows that children who start school behind very often stay behind. 90% of a person’s brain development happens before their 5th birthday – the first five years of a child’s life are crucially important.
Evidence also shows that the little, everyday things families do together at home – like talking, singing, playing and sharing books together – make a big difference to children’s brain development, and go on to impact their learning and life chances.
That’s why we support parents to do the little things that make a big difference, and provide the best possible start for their children. Because we want every child, no matter where they grow up, to be able to fulfil their potential.
Across the UK and beyond, we train practitioners who work with families – like family support workers and midwives – to deliver our evidence-based programmes. We work to make sure that families have the best support possible.
We also directly support families in some of the least affluent areas of the UK, in our local area of Oxfordshire.
Thanks to the generosity of our supporters…
we supported
more than 8000 families
to make the most of everyday learning opportunities last year
1331 children
in Oxfordshire aged 0-5
received a free book
every month in 2025/26
we have trained over
18,000 practitioners
working with families in our
evidence-based programmes
In the past I would not so much talk or read to my daughter because I thought she was too young to understand, but after seeing her response to everything at Peep it has improved my help towards her talking and listening.”
Peep Parent
What your support could do:
- £25 a year pays for a child to have a beautiful, new book delivered through their door every month
- £300 pays for a parent and their child to attend groups for a year
Investing in early childhood is a downpayment on all of our futures”
Her Royal Highness the Princess of Wales
Since I started Peep I talk more with my daughter about what is in the book we are looking at – not just the words. We sing loads and I am beginning to feel more confident with messy play.”
Peep Parent
How you can support us
Give
We depend on support from individuals, families, trusts and foundations to make our work happen. Your donations help to give children the best possible life chances.
Partner
In shaping the next generation, businesses have a pivotal role to play.
Find out more about how your organisation could partner with us.
Annual Report
⇓ Read our 2024-25 Annual Report
Get in touch
If you’re interested in finding out more, or talking to us about your Trust or Foundation, please fill in the form below and we will be in touch.
01865 592567